Ugly isn't cool.
It's hot.
Soft baked, American-style cookies. Hand made in Finland.
Quality ingredients from sustainable sources for an authentic cookie experience. No crap.
Ugly duckling.
You bet.
We don’t care much about appearances.
It’s not how things look, it’s how they actually are that’s important.
We’re curious about what lies beneath the surface.
It is substance we’re after.
And you can taste it in our cookies.
They may be ugly, but we hope to give you
a deeply satisfying, rich and delicious experience.
Your smile will say it all.
We believe in an honest experience.
And by the way, that’s pretty much the way
we feel about people too.
Ugly AF.
Proudly.
I was a happy-go-lucky teenager in 1987, when my parents dragged me, kicking and screaming,
to an unknown place called Helsinki from my comfortable and familiar life in
Philadelphia, USA. The move was not easy. And like many challenges, it turned out be
one of the best things to ever happen to me. I am forever grateful that Finland has
welcomed me as one of her own.
For all the many great things Finland gave me — a good education, great friends,
an appreciation for nature, not to mention my future wife — a decent cookie was not one of them.
Small stuff in the grand scheme of things, I know, but damn, sometimes nothing beats a good cookie.
Fast forward almost 30 years and our two teens were asking the same question.
Why can’t we find a good chocolate chip cookie in Finland like we do in the States?
In May 2016, we decided to do something about it. And there starts our Ugly story.
At first, Ugly was just a way for us to spend some time together. Maybe learn a bit about
business and share some tasty treats. For a year, we searched for the right ingredients,
created and tweaked dozens of recipes, while we baked and tasted thousands of cookies.
In the spring of 2017, we were finally satisfied with our creation and the original
Ugly Cookie was born.
Since then, with the invaluable support of some wonderful cookie enthusiasts and a handful
of loyal customers, our little family project slowly became a small business. A couple of
years later, with the encouragement of family and friends and exactly four years after we
started, we became CEOs (cookie entrepreneurs officially). Ugly Cookie Oy was registered in
Helsinki in May 2019.
Now that we are up and running, we are excited to build a business that cares
not only about our products but even more so about the people that eat them.
We invite you to join our adventure. But warning, it will get Ugly!
Micah, Sonja & Henri
You can order cookies directly from the
Ugly Webshop.
Free delivery anywhere in Finland.
You can also find our cookies in selected food stores, hotels, restaurants and cafés in the Helsinki region.